Matt Pierce, Founder and CEO of Immediate, brings over 17 years of tech experience, transitioning from healthcare to the financial wellness sector. He shares his journey of creating on-demand pay solutions to combat financial stress from living paycheck to paycheck. Discussing the critical importance of customer feedback, Matt reveals how real client problems informed Immediate’s innovative approach. He also reflects on the challenges of building a cohesive team and scaling a tech company, underscoring the significance of self-awareness and company culture in entrepreneurship.