Matt Perelman and Alex Sloane, Co-founders of Garnett Station Partners, share their journey from MBA students to leaders in franchise investing. They delve into their unique playbook for creating value, starting with their acquisition of 23 Burger King restaurants. The duo discusses crucial lessons learned from setbacks, including the importance of mentorship and strategic adaptations during challenges like the pandemic. Their insights into navigating multi-unit investments reveal strategies for assessing quality and brand strength, emphasizing the power of partnerships in driving success.