Matt Marotta

Matt Marotta, Managing Principal and COO at Icon Architecture, shares his journey from intern to leadership in the firm. He discusses the critical role of stakeholder engagement and community input in the approval process. Matt dives into the technological evolution of architecture, from hand drawings to BIM, and predicts AI's potential to enhance efficiency while noting its challenges. He also emphasizes the importance of mentoring junior staff, team dynamics, and creating a strong office culture in the fast-evolving architectural landscape.