Matt Davies

Join Pieter-Paul von Weiler and Matt Davies, co-founders of Better Briefs, as they share their extensive agency experience to tackle the challenges of effective creative briefs. They reveal shocking statistics showing the disconnect between marketers and agencies regarding brief clarity. Discover actionable insights on improving brief quality, including the importance of honest communication and tailored templates. Plus, learn how a well-structured brief can significantly enhance collaboration and drive successful creative outcomes.