Matt Cooper, a journalist and author of 'Dynasty,' delves into the intriguing world of the Dunnes Stores family, unveiling their retail empire's rise and controversies. He explores the powerful influence of Margaret Heffernan, discusses the fallout from Ben Dunn's actions, and recounts the family's gripping history from its humble beginnings in 1944. Cooper reveals the trauma of Ben's kidnapping, the family's struggles with addiction, and Margaret's quiet philanthropy, painting a complex portrait of resilience and ruthlessness.