Mary Alice Murray
Senior Consumer & Market Insights Manager
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Nov 1, 2023 • 28min
Flavor University Ep. 32: Flavor Language
In this episode, Mary Alice Murray, Senior Consumer & Market Insights Manager, discusses flavor language and its importance in influencing flavor choices. They explore the power of flavor language, using it across different products, and the role of authenticity in flavor writing. They also delve into flavor personalities and hooks for the mind, senses, and heart.
