Marlen Hüllbrock

Music Ally's marketing expert and commentator specialising in music marketing campaigns, known for analysing and curating standout promotional work for the music industry.

Best podcasts with Marlen Hüllbrock

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Dec 11, 2025 • 30min

Genius steals: this month's best new music marketing campaigns with Marlen Hüllbrock – including Lily Allen's b*tt plug USB, Sleep Token's colouring book, The Kinks' tea, and lots more...

Marlen Hüllbrock, Music Ally's marketing expert, dives into innovative music marketing campaigns. She hilariously discusses Lily Allen's cheeky butt-plug USB, highlighting its clever storytelling. Marlen also covers Fred again..’s premium USB necklace and Sailor’s billboard trucks that create shareable moments. Other topics include intriguing tactics like Tomora’s cryptic reveal and The Kinks’ branded teas that connect music with everyday life. Plus, Marlen shares fun merch ideas, like Sleep Token's coloring book and more.

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