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Mark Winter
CEO of WinSource Group, a consulting company that specializes in the staffing industry. By providing training, coaching, and solid process WinSource help staffing companies get the best possible performance from their sales team.
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May 5, 2025
• 1h 4min
Demand Generation: Can You Really Create Demand for Staffing Services?
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In this insightful discussion, guests Tom Erb, President of Tallann Resources, Dan Mori, Founder of Staffing Mastery, and Mark Winter, CEO of WinSource Group, explore the creation of demand for temporary staffing services. They delve into strategies for navigating economic challenges and discussing the importance of client segmentation. The conversation highlights the need for staffing firms to differentiate themselves by providing value over mere pricing. Effective communication and building long-term relationships are emphasized as key factors in driving growth in this competitive landscape.
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