Mark Rampolla

Mark Rampolla, founder of ZICO Coconut Water and author of An Entrepreneur’s Guide to Freedom, shares his transformative journey from dishwasher to successful entrepreneur. He delves into the emotional toll of launching ZICO, emphasizing the importance of learning from failure through his personal 'cemetery' of lost investments. Listeners learn about his niche marketing strategy, targeting hot yoga practitioners, and why inner work is crucial for achieving genuine freedom and success in entrepreneurship.