Get the app
Mark Gochnour
Head of Global Client Services at Dimensional Fund Advisors, he leads the charge in crafting and delivering Dimensional’s premier client experience.
Best podcasts with Mark Gochnour
Ranked by the Snipd community
Dec 6, 2024
• 20min
The Power of Client Communication: 4S Framework for Financial Planners {PFP Section}
chevron_right
Mark Gochnour, Head of Global Client Services at Dimensional Fund Advisors, shares insights on the art of effective communication in financial planning. He introduces the transformative 4S Framework—scripts, stories, sketches, and supplements—to foster deeper connections with clients. The discussion emphasizes the importance of avoiding jargon and shaping conversations to enhance understanding. Mark also highlights storytelling as a powerful tool to build trust and engagement, making financial concepts relatable and memorable.
The AI-powered Podcast Player
Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
Get the app
