Mark Burkett, a Trade Advisor at the UK Export Academy, shares his wealth of experience in helping businesses expand internationally. He discusses the common challenges faced in exporting, from shipping hurdles to cultural nuances. Panelists reflect on their transformative journeys, emphasizing the importance of support systems and strategic planning. The conversation highlights tenacity, passion, and communication as crucial elements for success in the global market, encouraging entrepreneurs to embrace both setbacks and opportunities.
