In this discussion, Margot Shaffer, a seasoned business coach from Nexstar Network, and Jeff Wright, a marketing expert with a diverse industry background, explore vital strategies for home service businesses. They emphasize that a budget should narrate your company's story, not just list numbers. The duo shares customer retention tactics to lower costs, the importance of cohesive branding, and strategies for breaking down departmental silos for a seamless customer experience. Plus, learn how to leverage existing customers and multi-trade services to boost revenue!
