Marcus Rader

CEO of HostAway, a leading vacation rental management software company. Shares insights on technology's role in the short-term rental market and strategies for success.

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Mar 4, 2025 • 42min

277. Hostaway's CEO Explains $924 Million Valuation & STR Industry Future

In this discussion, Marcus Rader, CEO of HostAway, dives into the booming short-term rental realm. He reveals how HostAway secured a $924 million valuation and why tech is reshaping guest experiences. Marcus emphasizes the potential of direct bookings to sidestep major OTAs and explores the emerging trend of midterm rentals for longer stays. He shares essential strategies for scaling rental businesses and a game-changing tip to boost guest reviews, showcasing why now is the perfect moment to enter this evolving market.

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