Marcelo Lombardo

CEO at Omie, an ERP giant transforming Brazil’s SMB ERP market. He transitioned from a tech background to sales leadership, building a $100M ARR startup.

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Dec 3, 2024 • 1h 19min

Marcelo Lombardo CEO at ERP giant Omie: What no one tells you about building a $100M in ARR startup

Marcelo Lombardo, CEO of Omie, shares his journey from tech to leading a $100M ARR startup, revolutionizing Brazil's ERP landscape. He discusses tactical shifts, like pivoting to accountant partnerships, and mastering B2B sales processes that close deals rapidly. Lombardo addresses the challenges of fundraising, warns against the VC2G trap, and reveals strategies for navigating Brazil's complex tax system. His insights on building resilient company culture and the role of M&A in growth are invaluable for aspiring entrepreneurs and investors.

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