Mallory Lee

Mallory Lee, a seasoned VP of Revenue Operations and customer success guru, dives into the often-overlooked realm of Customer Success. She argues that companies must prioritize retention over acquisition to boost profitability. The discussion reveals how monitoring product usage signals can proactively prevent churn. Mallory also emphasizes the importance of maintaining customer context and treating renewals like a sales cycle. With insights on gamification and nurturing power users, this chat is a treasure trove for those looking to enhance customer loyalty.