Madeline Stone

Madeline Stone, a retail correspondent at Business Insider, dives into the evolving landscape of Black Friday amid the pandemic. She discusses how shopping habits are shifting towards online platforms and the potential decline of traditional shopping events. Retailers are innovating their strategies to engage consumers safely, with some opting for outdoor promotions. The impact of these changes on holiday shopping trends and the increasing popularity of services like Amazon's 'Holiday Dash' are also explored, highlighting a new era for retail.