Luke Gebb

Executive Vice President of Global Innovation at American Express leading Amex Digital Labs to pilot and scale emerging technologies such as generative AI and blockchain and to commercialize products like peer-to-peer payments and Passport.

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Jan 5, 2026 • 27min

Inside Amex Digital Labs: Luke Gebb on Piloting and Scaling Emerging Tech

In this engaging conversation, Luke Gebb, the Executive Vice President of Global Innovation at American Express, shares insights on driving digital innovation within a legacy company. He discusses Amex Digital Labs' stage-gate process for piloting and scaling emerging technologies like generative AI and blockchain. Luke elaborates on the successful launch of peer-to-peer payments and the intriguing Passport system using NFTs for travel. He also explores the importance of cross-functional collaboration and how customer-centric tools are reshaping user experiences.

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