Lucy Toone

Lucy Toone, the creative founder of TOMM Jewellery, shares her path from childhood bracelet-making to launching a brand that champions personal stories and customer experiences. She emphasizes the power of authenticity in brand storytelling and how personalization helps forge deeper connections with customers. Lucy discusses transforming online jewelry shopping into a joyous experience, especially for gift-givers, while navigating the challenges of maintaining brand values during business growth. Her journey offers invaluable insights for aspiring entrepreneurs and seasoned e-commerce professionals alike.