Lucia A. Reisch

Cambridge University’s

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Oct 27, 2021 • 1h 2min

Can we nudge to Net Zero?

Nobel Prize Winner Professor Richard Thaler, Cambridge University's Lucia A. Reisch, and BIT CEO and founder Professor David Halpern discuss achieving behavior change for net zero carbon emissions by 2050, addressing the role of corporations and government, the effectiveness of green energy defaults, catalyzing behavior change through technology, and the potential of green pensions and renewable energy infrastructure.