Joining the discussion are Lottie Towler, a media expert, Fred Black, an industry analyst, Ben McMurray, a future-focused thinker, and Louise Shorthouse, a gaming and sports trendspotter. They explore how the 2022 cost of living crisis reshaped subscription models and consumer spending. The guests dive into shifting media consumption, the rise of cross-medium IP adaptations, and how streaming changes sports engagement. They also touch on the impact of social media on viewer interaction and the evolving landscape of gaming.
