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Lou Shipley
Three-time CEO, Harvard Business School professor, and co-author of Unlikely Entrepreneurs, bringing deep experience in sales, go-to-market strategy, and scaling software companies.
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22 snips
Feb 3, 2026
• 46min
Why Most Founders Build the Wrong Company (And Realize It Too Late), with Lou Shipley, Former CEO and Co-Author of Unlikely Entrepreneurs
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Lou Shipley, three-time CEO and Harvard Business School teacher, shares hard-earned lessons on sales, customer pain, and scaling software companies. He explains why founders must sell early to learn, how distribution becomes a competitive edge, why small high-quality teams win, and when churn signals deeper product-market shifts. Practical, blunt, and focused on avoiding the classic founder trap.
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