Lisa Lickstein

Lisa Lickstein, Co-owner and COO of Lickstein Plastic Surgery and Medical Spa, discusses her transformative approach to leadership driven by 'unreasonable hospitality.' She shares insights on building a thriving patient base and how a staff book club fosters teamwork. Lisa highlights three key rules for embedding this culture within a team, and reveals the importance of enhancing 100 patient touchpoints to elevate the overall experience. Expect to learn how strong company culture translates into better patient relationships and business success.