Lilian Raji

Lilian Raji, a luxury brand specialist and president of the Lilian Raji Agency, shares her expertise in connecting emotionally with clients in the luxury market. She emphasizes that true luxury is about quality and heritage, not just price. Raji discusses the balance between exclusivity and accessibility, and the importance of listening to customer feedback for enhancing experiences. She shares insights on overcoming resistance to change and refining brand messaging to elevate client relationships. Tune in for her expert advice on transforming luxury branding!