Sam White, an entrepreneur specializing in garment care, hosts an enlightening discussion with Leonor Carneiro, a leader in the category at Versuni. They explore the changing landscape of ironing, questioning if it has a future. Hear about the rise of steamers and their environmental benefits compared to traditional washing. They also address innovations like AI technology in garment care, and why manufacturers struggle with battery-powered irons. Get a glimpse into the sustainable future of clothing maintenance that may redefine our approach to wrinkles!