Lauren Pearl

Lauren Pearl, an Advisory CFO and insightful daily emailer, shares her expertise in pricing strategies tailored for startups and small businesses. She discusses the essential framework she's developed for setting floor and ceiling prices while emphasizing the importance of understanding customer perceptions and decision-making. Lauren also highlights the power of post-purchase feedback for enhancing client satisfaction and the need for flexibility through continuous experimentation in pricing. Tune in for actionable insights that can transform how you approach your business finances!

In this episode, Lauren Pearl, a Fractional CFO/COO and two-time founder, shares her insights on financial modeling and sustainable growth. She emphasizes the importance of validating ideas with MVPs and understanding relevant metrics for success. Lauren discusses her journey founding Roost Homes and the challenges of securing funding. She highlights common financial pitfalls for startups and the value of a customized tech stack. Finally, she underscores the benefit of strong support systems and actionable strategies for aspiring entrepreneurs.