Larisa Yarovaya
Director of the Centre for Digital Finance at the University of Southampton, specialising in cryptocurrency behaviour, institutional adoption, and digital-asset risks.
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Oct 23, 2025 • 23min
Bitcoin buys: the risks and rewards of companies buying crypto
Larisa Yarovaya, Director of the Centre for Digital Finance at the University of Southampton, dives into the world of corporate cryptocurrency. She discusses how MicroStrategy's bold Bitcoin purchases sparked a trend among public companies, holding over $114 billion in Bitcoin. Yarovaya highlights the risks of volatility and liquidity that come with this strategy, warns of potentially overcrowded treasury markets, and emphasizes the need for cautious engagement with crypto. She also sheds light on why institutions are turning to stablecoins for stability.
May 15, 2025 • 29min
Bitcoin boom or digital deception?
Join Larisa Yarovaya, an expert in digital finance from the University of Southampton, and Robert Elliott, an economics professor at the University of Birmingham, as they dissect Trump's audacious plan for a US Strategic Bitcoin Reserve. They explore the implications of this move on global finance and the crypto market's perception. The duo also tackles the intertwining of cryptocurrency with U.S. politics, raising critical questions about regulation, insider trading, and the potential conflicts of interest stemming from political involvement in digital currencies.
