Kyle Tharp

Kyle Tharp, author of the FWIW newsletter, dives into the transformative digital strategies reshaping elections. He discusses how campaigns are leveraging platforms like TikTok and Facebook to capture voter engagement. The conversation highlights the rise of online misinformation and its potential impact on voter perception. Tharp also touches on how grassroots movements are gaining traction and emphasizes the importance of understanding social media dynamics in the upcoming election landscape.