Kristin Kay, Senior Design Lead at Manhattan Associates with over 14 years in TMS design, and Laura Beth Andres, Solutions Consulting Advisor leveraging her Coca-Cola experience, delve into optimizing logistics for supply chain efficiency. They discuss the significance of transportation planning, share best practices for inbound and outbound logistics, and highlight how real-time data and cloud-native solutions are revolutionizing the industry. Their insights on shipment consolidation, resource allocation, and effective carrier strategies promise to enhance operational resilience and drive ROI.