Kimberly Yurkiewicz

Kimberly Yurkiewicz, a 25-year veteran in the stationery industry and owner of Measure Twice, shares her rich journey in retail. She discusses the resilience needed to navigate the startup landscape, especially post-COVID. Kimberly emphasizes community-centric retailing and ethical practices, highlighting the importance of building personal relationships over mere transactions. She dives into the nuances of discovering new brands and the balance of running a business with a partner, offering invaluable insights for aspiring retailers.