Kimberlee Duval

CFO of Cymbiotika, leading the finance transformation as the brand scales from DTC into major retail channels by centralizing systems, expanding FP&A and cost accounting, and adopting AI and automation.

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Oct 8, 2025 • 1h 3min

1133: Finance That Explains (and Scales) the Why | Kimberlee Duval, CFO, Cymbiotika

Kimberlee Duval, CFO of Cymbiotika and finance transformation leader, discusses the company's leap from direct-to-consumer to major retail channels. She shares insights on adopting AI and automation to streamline operations, emphasizing a cross-channel approach that avoids siloing e-commerce and retail finance. Duval highlights the importance of transparency in wellness products and the significance of critical thinking in hiring. Her leadership philosophy focuses on team unity and purposeful development, ensuring the finance function supports strategic growth.

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