Kiersten Gaffney
Chief Marketing Officer of Codefresh and a Go-To-Market Advisor for AtomicJar, CodeSee, Fermyon, Redis & many more companies.
Best podcasts with Kiersten Gaffney
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Jul 11, 2023 • 38min
#14 - Kiersten Gaffney (CMO of Codefresh, Advisor to AtomicJar, CodeSee, Fermyon, Redis & more) - Detailed Market Tactics for Dev Tools Founders, How Early Stage Companies Should Approach Marketing
Kiersten Gaffney, CMO of Codefresh and advisor to various companies, shares tactics for dev tools founders, content strategies, leveraging communities for go-to-market. Hiring insights, anecdotes from Mesosphere and CodeFresh, creating a sustainable content engine, marketing tactics for OSS vs proprietary companies, and the fallacy of focusing on leads only.
