Kevin Dugan, a WSJ reporter delving into the culture of finance, recounts the tragic story of Arnold Haro, who livestreamed his suicide with a wish for his death to inspire a meme coin. Dugan explores the unsettling transformation of personal loss into financial ventures, highlighting ethical dilemmas in the cryptocurrency world. He sheds light on Haro’s struggles with mental health and the chaotic rise of meme coins, reflecting on the commodification of grief and its implications for both investors and victims' families.