In this engaging discussion, Kelly Leardon, a business coach who turned a modest following into nearly $30,000 in revenue, shares her inspiring journey. She emphasizes the power of authenticity over follower count, revealing her proven strategies for successful launches. Kelly discusses the importance of pre-launch engagement, the role of consistent Instagram Stories, and building trust through testimonials. With practical tips on nurturing community and maintaining engagement, she shows that even small accounts can drive significant sales.