Kelley Cotter

Kelley Cotter, an assistant professor at Pennsylvania State University specializing in algorithms and social media, dives into TikTok's influential algorithm and its potential U.S. spin-off. She discusses how ownership changes could impact transparency and content diversity. Kelley highlights what makes TikTok distinct, emphasizing short videos and user engagement. The conversation also touches on how new investors might reshape the platform's ideology and content curation, making the future of TikTok a fascinating area of exploration.