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Keith Goldner
VP of Data Science at FanDuel, discussing the use of data in building accurate sports betting models and the challenges of in-play betting.
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Sep 6, 2024
• 46min
Leveraging Sports Betting to Enhance the Fan Experience
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Brian Josephs from Sport Radar, Keith Goldner of FanDuel, Eric Rimsky from the NBA, and Megan Bergoon at ESPN dive into the transformative power of sports betting. They discuss how real-time data enhances fan engagement and the complexities of in-play betting. The conversation highlights storytelling's role in connecting with fans and the integration of advanced analytics to personalize betting experiences. They also explore the growth potential of betting on women's sports and the future of fantasy sports in the betting landscape.
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