Kean Birch

In this engaging discussion, Kean Birch, a Professor at York University specializing in science and technology studies, delves into the intricacies of personal data as a vital economic asset. He reveals how our reliance on Big Tech transforms our personal data into private commodities and the implications of this shift on society. Birch explores the concept of assetization, emphasizing ownership and valuation techniques. The conversation highlights the monopolistic strategies of tech giants in creating data enclaves and the urgent need for regulatory responses to navigate a data-driven economy.