Katina Mountanos

Katina Mountanos, founder of Kosterina and trained olive oil sommelier, shares her journey from corporate roles to building a wellness brand. She dives into the importance of high-polyphenol olive oil, inspired by her Greek heritage, and discusses industry challenges like quality control and safe packaging. Katina reveals how she balances direct-to-consumer education with retail partnerships, including Whole Foods and Target. Plus, she shares insights on using AI for marketing and the benefits of olive oil in skincare.