Katie Wilson

In this discussion, shopkeepers Victoria Venturi of Paper Epiphanies and Katie Wilson of Crush & Touch share their retail insights on wholesale pitching. They emphasize the importance of clear pricing and concise emails, along with engaging visuals. Targeted samples can effectively close deals, while buyers often open emails at unexpected times, making persistence essential. They also suggest limiting follow-ups to about three attempts and leveraging creative alternatives like postcards to engage busy buyers. Tune in for invaluable pitching tips!