Katie Thomas

Katie Thomas, a CPA turned digital marketing expert, shares her insights on attracting better clients for accounting firms. She discusses the importance of finding a niche that excites you and outlines a 90-day growth plan focused on networking and content posting. Katie emphasizes using referrals intentionally, creating engaging websites, and employing transparent pricing strategies. She also highlights the power of personal brands in recruitment and offers valuable tips on crafting compelling case studies and leveraging social media to connect with talent.