Kat Ott

Kat Ott, President of Havas Chicago and former professional ballerina, shares her unique journey into advertising. She discusses how mid-size agencies like hers can adapt swiftly in a competitive market. Kat dives into the process of winning major pitches and the importance of strong agency-client relationships. The conversation touches on the evolving role of marketers, the integration of media and creative strategies, and the impact of AI in the industry. Her insights reveal how agility and collaboration revolutionize agency operations.