Karthik Rau

Karthik Rau, CEO of Contentful, leads a platform transforming digital content management with an API-first approach. He discusses the rise of headless CMS solutions and how they differ from traditional systems. Rau shares insights on the impact of generative AI on marketing strategies and how it could disrupt digital agency spending. He also explores customer criteria in the marketing-tech landscape and the challenges of safely integrating AI for personalized content. Tune in for expert perspectives on the future of digital content creation!