Karen Pflug

Karen Pflug, Chief Sustainability Officer of Ingka Group (IKEA), shares her journey towards embedding circularity in IKEA's business model. She discusses innovative redesigns of iconic products like the Billy bookcase for easier disassembly and repair. Pflug highlights the impact of secondhand retail initiatives and the importance of policies like the Right to Repair Act. She also explores how storytelling can enhance customer engagement in sustainability, and emphasizes collaboration and financial support as essential for scaling circular economy practices.

Leaders from various sectors, including Andrew Steer and Adair Turner, discuss the urgency of climate action and the launch of Mission 2025. They emphasize the importance of collective action, government-business collaboration, investor engagement, and business leadership for sustainability. The focus is on driving ambitious climate targets, addressing nature loss, and advocating for transformative action to achieve the 1.5-degree climate target.