Karen Ng

Karen Ng, Head of Product at HubSpot, discusses the seamless integration of AI agents within hybrid teams. She explores how generative AI is reshaping business dynamics, stressing the crucial balance between human creativity and AI efficiency. Karen delves into overcoming data silos, enhancing team collaboration through tools like DataHub, and the importance of data quality for successful AI implementation. She also shares insights on training employees for AI adaptability and innovative problem-solving approaches, paving the way for effective marketing strategies.

In this discussion, Karen Ng, EVP of Product at HubSpot, dives into the implementation of the Model Context Protocol (MCP) for their CRM platform. She tackles the challenges of integrating this open-source protocol with existing systems and highlights the importance of establishing standards for agentic interactions. Karen also shares insights on fostering innovation through AI in developer tools, the evolution of user experience in CRM, and the role of open-source collaboration in driving technological advancements.

Karen Ng, Senior Vice President of Product and Partnerships at HubSpot, shares her insights on driving growth through AI tools. She discusses the integration of AI in marketing and customer support, and how these technologies can streamline workflows. Ng explores the decision-making behind building, buying, or partnering in product development. Highlights include the challenges of evolving product strategies for small businesses and the critical role of effective communication and collaboration within teams. Her unique blend of experience and innovation promises to inspire product leaders.