Kacey Crawford

Laura Hinrichsen, VP of Advertising specializing in omnichannel strategies, and Kacey Crawford, VP of Digital Strategy enhancing nonprofit fundraising, dive into mastering omnichannel fundraising. They highlight the importance of unified team efforts in tackling fragmented communications and enhancing donor loyalty. The duo shares insights on building consumer trust through transparent data collection and leveraging success stories of nonprofits using integrated strategies. Their practical tips offer a roadmap for nonprofit organizations aiming to thrive in a competitive landscape.