Justin Woolverton

In this engaging discussion, Justin Woolverton, the founder of Halo Top ice cream, shares his transformation from a frustrated lawyer to an innovative entrepreneur. He recounts the humorous beginnings of creating a low-calorie ice cream in his kitchen, overcoming numerous trials, and how a key GQ article skyrocketed his brand’s visibility. Listeners will enjoy tales of scaling production, battling quality control issues, and the emotional rollercoaster of sudden success, all while redefining the dessert landscape.