Julian Runge

Maor Sadra and Dr. Julian Runge discuss the future of digital advertising measurement, exploring the challenges faced by marketing teams, importance of correctly assigning credit, and impact of disrupted developments like the deprecation of third-party cookies. They also highlight the complexity of performance marketing teams, the need for strategic budget allocation in brand building, and the significance of a probabilistic mindset in digital advertising measurement.

Experts discuss the economics of the video game job market, frustrations in big gaming companies, persona and personalization in transportation, and web3 UGC games. They touch on topics like utility in shared spaces, listing hotels on Airbnb, job searching post GDC 2024, Monopoly Go's success, player personas in gaming, web three technology trends, indie game innovation, and the intersection of gaming with venture capitalism.