Joule Sullivan, a former soldier and security specialist turned bespoke tailor, shares his journey of transition from military life to fashion. He discusses the clash of traditional and modern masculinity, emphasizing personal growth, resilience, and the importance of mentorship for veterans. Sullivan also critiques the socio-economic pressures faced by men today and explores wealth-building strategies through technology. Additionally, he highlights the transformative opportunities in the UAE, contrasting them with challenges in the West, while advocating for traditional values in a changing world.