Josh Gabert-Doyon

Josh Gabert-Doyon, a producer and field reporter, dives into the creator economy at VidCon. He discusses how social media is evolving from friendship to content consumption, as influencers gain power and seek independence from platforms. Kris Collins, a popular TikTok and YouTube star, shares her journey and team growth. Investors like Megan Lightcap highlight the importance of treating creators as businesses. The podcast explores monetization strategies, pay transparency advocacy, and the shifting dynamics of audience engagement in the digital landscape.

Josh Gabert-Doyon, the producer and keen observer of the creator economy, shares insights from his time at VidCon. He explores how social media has shifted away from friendship to a focus on popular creators gaining power. Guests include TikTok star Kris Collins and VC investor Megan Lightcap, discussing influencer dynamics, marketing strategies, and the push for pay transparency. The conversation unveils the evolving relationship between creators and platforms, highlighting pathways for independence and innovation in the industry.