Jonathan Kazarian

Join Jonathan Kazarian, Founder & CEO of Accelevents, as he tackles the marketing operator's dilemma of platforms versus point solutions. He likens point solutions to tempting distractions that can weigh teams down, while highlighting their ability to meet specific needs faster. The discussion dives into the significance of data models and integration depth, revealing how support responsiveness differs between smaller teams and larger platforms. Kazarian's insights on managing shiny object syndrome and the relentless pursuit of growth shed light on the evolving marketing landscape.