Johnna Lacey

Founder of J.M. Lacey Communications with over 20 years of professional writing experience and expertise in brand storytelling. She helps businesses build deeper connections through simplified messaging.

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Feb 12, 2025 • 41min

#365: The Power of Your Brand Story—Why It Matters and How to Get It Right

Johnna Lacey, founder of J.M. Lacey Communications, brings over 20 years of professional writing expertise to the discussion on brand storytelling. She dives into why a compelling narrative is crucial for businesses to stand out. Johnna highlights common mistakes in storytelling and details how solo professionals can use narratives to build trust and community. Listeners will find practical steps to uncover their unique brand stories and learn to transform storytelling into a powerful tool for engaging clients.

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